Through our Acumen Edelman Trust Barometer we understand what matters to Kiwis and their expectations of public and private organisations.
Organisations need to do more than return a profit, they must contribute to the communities where they operate. We help our clients shape and share their ESG (environmental, social governance) programmes to build trust and engagement.
We help clients build and share their stories using our Master Narrative process and our Content and Channel Model. We shine a light on the good things clients are doing through proactive campaigns. Our Crisis and Risk Management tools ensure issues are well managed, and reputations are protected and enhanced.
We believe employees are the first audience. Their trust and advocacy underpins corporate reputations. We are experts at building employee understanding, engagement and helping them through times of change.
We have strong capital markets capability. We understand the need to balance persuasive investor communications with regulatory requirements. We believe an IPO is about more than just reaching investors, and know the importance of Government, industry groups, customers, partners, research analysts and brokers.